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Executive Education

Our practice-orientated Executive Education programme deals with various topical themes and offers courses designed for the specific continuing education needs of management executives and decision-makers. If required, we can also provide courses in the form of in-house seminars. In the following is a brief overview of our current course options. Businesses and executives are today confronted with ever-more complex and rapidly changing developments in their specific market segment. Our continuing education programme is designed to help participants tackle these challenges and is characterised by its high level of practice-orientation and topicality that, however, does not result in the relinquishment of a solid theoretical basis.

The main point of departure and connecting link within our Executive Education programme is the subject of customer insights. We have chosen this topic deliberately; in our view, success in the marketplace will in future depend to a large degree on the extent to which organisations and individuals are able to understand in-depth the specific requirements of their customers and to meet these by providing the correspondingly tailored offers and solutions. In the following is a brief overview of the current course options offered by the Institute of Customer Insight.

CAS Sportmanagement Program

The sports industry is not only one of the fastest growing branches in our economy – in many countries it already represents one of the largest business sectors. In Germany alone, some 15 million persons are currently working in fields relating to sport and the demand for personnel with business administration skills is growing.
The Certificate of Advanced Studies in Sports Management offered by the University of St. Gallen provides sports personalities and athletes with insights into the world of management and managers with an introduction to sport business administration

For more information on the programme, click here…

CAS Change & Innovation Management Programm

In our complex world, it is essential to continuously develop one’s own capabilities in order to stay competitive in the medium and long-term. The University of St. Gallen welcomes you to an executive course, which gives you the optimal preparation for your personal and professional future endeavor. Which leadership styles are necessary within growth markets? How can you establish innovative business models? How does successful self-management work? Well-known Executive MBA Professors from the University of St. Gallen as well as leading experts within the change and innovation field will work with you on these and other exciting topics. This certified course of study in cooperation with Dr. Wladimir Klitschko delivers you the essentials to shape your future professional career. Become part of the largest European university network and be inspired to new projects through the personal encounter with professors, experts and participants. Leading employees and executives from large corporations, medium-sized enterprises, banks, consultancy’s and the public sector have enthusiastically completed this course and confirm the successful implementation and practical relevance through their feedback. We give you the tools to successfully accomplish your next career step.

For more information on the programme, click here…

Our topics on LinkedIn

Institute for Customer Insight - University of St.Gallen

23.11.2017

"Der Druck hat uns motiviert" - Interview in der Handelszeitung mit unserem Direktor Prof. Dr. Wolfgang Jenewein, der seine Rolle als akdaemischer EMBA-Direktor aufgibt, um sich...

Institute for Customer Insight - University of St.Gallen

23.11.2017

Unser neuer „Insight Blog“ ist jetzt live – folgt uns für Aktuelles aus unserer Forschung, unseren neuesten Publikationen und vielem mehr. // Our new „Insight Blog“ is...

Institute for Customer Insight - University of St.Gallen

17.11.2017

Der in der NZZ veröffentlichte Artikel über den Einsatz von Robo-Advisors in der Vermögensverwaltung bezieht sich auf Prognosen des Instituts für Customer Insight. Es wird...

Institute for Customer Insight - University of St.Gallen

14.11.2017

„Die #Fanthematik hat viele in Deutschland überrascht“. Unser Alumni des Monats Chris Ehrenberg beschäftigt sich seit Längerem intensiv mit dem Thema „Fussball im...

Institute for Customer Insight - University of St.Gallen

14.11.2017

Der von Benedikt Jahn (BMW Group), Jennifer Treiber-Ruckenbrod (BMW Group), Philipp Scharfenberger (ICI-HSG) und Torsten Tomczak (ICI-HSG) verfasste Artikel «Spagat in der...

Institute for Customer Insight - University of St.Gallen

10.11.2017

2. Tag des Influencer Marketing Bootcamps der Universität St. Gallen. In der Nightsession laufen unsere kreativen Talente gecoacht von Dr. oec. Dr. oec. Hans-Peter Kleebinder und...

Institute for Customer Insight - University of St.Gallen

09.11.2017

Unser Kooperationspartner BMW Group sucht Praktikant(in) im Bereich Produktmanagement Digitale Dienste. Weitere Informationen finden Sie hier:

Institute for Customer Insight - University of St.Gallen

31.10.2017

Interview mit einem unserer Direktoren, Prof. Dr. Wolfgang Jenewein, zum Thema "Führung in Wirtschaft und Sport": https://lnkd.in/gqDA6CX

Institute for Customer Insight - University of St.Gallen

28.10.2017

Die erste Influencer Marketing Konferenz der Schweiz findet am 8. November in Zürich statt. Das Institut für Customer Insight wird dabei von Martin Faltl vertreten, der über die...

Institute for Customer Insight - University of St.Gallen

27.10.2017

Interessante Einblicke in das Leben eines Sportchefs. Zudem zeigt unser CAS Sportmanagement-Lehrgang-Alumni Christoph Spycher, wie er sich optimal auf die „Karriere danach“...

Institute for Customer Insight - University of St.Gallen

25.10.2017

Das von Theo Lieven verfasste Buch „Brand Gender – Increasing Brand Equity Through Brand Personality“ ist soeben beim renommierten Verlag Palgrave Macmillan erschienen. Auf...

Institute for Customer Insight - University of St.Gallen

24.10.2017

Der von Reto Hofstetter, Suleiman Aryobsei, und Andreas Herrmann verfasste Artikel „Rethinking Crowdsourcing” ist vom Harvard Business Review veröffentlicht worden. Die...