Imprint
en
de

Executive Education

Our practice-orientated Executive Education programme deals with various topical themes and offers courses designed for the specific continuing education needs of management executives and decision-makers. If required, we can also provide courses in the form of in-house seminars. In the following is a brief overview of our current course options. Businesses and executives are today confronted with ever-more complex and rapidly changing developments in their specific market segment. Our continuing education programme is designed to help participants tackle these challenges and is characterised by its high level of practice-orientation and topicality that, however, does not result in the relinquishment of a solid theoretical basis.

The main point of departure and connecting link within our Executive Education programme is the subject of customer insights. We have chosen this topic deliberately; in our view, success in the marketplace will in future depend to a large degree on the extent to which organisations and individuals are able to understand in-depth the specific requirements of their customers and to meet these by providing the correspondingly tailored offers and solutions. In the following is a brief overview of the current course options offered by the Institute of Customer Insight.

CAS Sportmanagement Program

The sports industry is not only one of the fastest growing branches in our economy – in many countries it already represents one of the largest business sectors. In Germany alone, some 15 million persons are currently working in fields relating to sport and the demand for personnel with business administration skills is growing.
The Certificate of Advanced Studies in Sports Management offered by the University of St. Gallen provides sports personalities and athletes with insights into the world of management and managers with an introduction to sport business administration

For more information on the programme, click here…

CAS Change & Innovation Management Programm

In our complex world, it is essential to continuously develop one’s own capabilities in order to stay competitive in the medium and long-term. The University of St. Gallen welcomes you to an executive course, which gives you the optimal preparation for your personal and professional future endeavor. Which leadership styles are necessary within growth markets? How can you establish innovative business models? How does successful self-management work? Well-known Executive MBA Professors from the University of St. Gallen as well as leading experts within the change and innovation field will work with you on these and other exciting topics. This certified course of study in cooperation with Dr. Wladimir Klitschko delivers you the essentials to shape your future professional career. Become part of the largest European university network and be inspired to new projects through the personal encounter with professors, experts and participants. Leading employees and executives from large corporations, medium-sized enterprises, banks, consultancy’s and the public sector have enthusiastically completed this course and confirm the successful implementation and practical relevance through their feedback. We give you the tools to successfully accomplish your next career step.

For more information on the programme, click here…

Our topics on LinkedIn

Institute for Customer Insight - University of St.Gallen

21.02.2018

Impressionen zu unserer CAS Sportmanagement-Weiterbildung. Im April 2018 starten wir mit der nächsten Durchführung. Wir freuen uns auf den kommenden Lehrgang - letzte Anmeldungen...

Institute for Customer Insight - University of St.Gallen

21.02.2018

Wie kann man als Unternehmen aktiv Veränderungen gestalten? Worauf muss man hierbei achten? Jennifer Treiber-Ruckenbrod (BMW Group) berichtet hierzu: Um die sich ergebenden...

Institute for Customer Insight - University of St.Gallen

19.02.2018

Unsere Leseempfehlung: Der stationäre Handel steht durch die Digitalisierung vor grossen Herausforderungen. Doch die Digitalisierung bietet auch Chancen für den stationären...

Institute for Customer Insight - University of St.Gallen

16.02.2018

Wie schafft man es, in einer Welt des Wandels, der Disruption und der Globalisierung nicht nur als Firma, sondern auch als Marke erfolgreich zu bleiben? Worauf sollte man für eine...

Institute for Customer Insight - University of St.Gallen

14.02.2018

Innovation in der Lehre - der aktuelle Insight Blog Beitrag gibt einen Einblick in die von Prof. Dr. Torsten Tomczak, Dr. Hans-Peter Kleebinder und Martin Faltl entwickelte...

Institute for Customer Insight - University of St.Gallen

13.02.2018

Christoph Graf ist Vizepräsident der Schweizer Vereinigung für Spielervermittler und gilt als seriöser Vertreter der Branche. Im Interview (

Institute for Customer Insight - University of St.Gallen

13.02.2018

Neuer Insight Blog Beitrag: Der von Winfried Vahland (ehemaliger CEO Skoda) und Andreas Herrmann (ICI-HSG) verfasste Artikel über den bevorstehenden Umbruch in der Autoindustrie...

Institute for Customer Insight - University of St.Gallen

12.02.2018

Neuer Insight Blog Beitrag: Am ICI untersucht Marek Gorny gemeinsam mit Prof. Dr. Torsten Tomczak die Wandelbarkeit von Marken. Ergebnisse werden im Rahmen eines...

Institute for Customer Insight - University of St.Gallen

09.02.2018

Unsere Leseempfehlung: Customer Think berichtet über den “2018 Customer Loyalty Engagement Index” von Brand Keys. Demzufolge erfahren aktuelle 94% aller Produktkategorien...

Institute for Customer Insight - University of St.Gallen

08.02.2018

Unternehmen, welche es nicht schaffen, fortlaufend zu innovieren, werden von Wettbewerbern überholt. Sich verändernde Marktverhältnisse sorgen dafür, dass alte...

Institute for Customer Insight - University of St.Gallen

31.01.2018

Was bedeutet «gutes» Management? Wie geht man im Unternehmen mit Veränderungen und Krisen um? Wann muss man Veränderungen künstlich erzeugen, um erfolgreich zu handeln?...

Institute for Customer Insight - University of St.Gallen

30.01.2018

Neuer Insight Blog Beitrag:  Wie verhalten sich Konsumenten auf dem Smartphone vs. Desktop? Thore Grützner erforscht Unterschiede im Nutzverhalten zwischen Desktop- und...